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INFLUENCER CONTENT
My role:
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Identifying content territories that aligned with the product line
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Creating briefs for the influencers
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Storyboarding and outlining a shot list
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Providing direction on wardrobe, set design, props, and product styling
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Overseeing editing, color correction, VO, music, and sound mastering
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Designing supers and end cards




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MEDIA ASSETS
My role:
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Directing cut-downs and resizes of all video and audio assets for the media buy
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Designing the look and feel for the media suite and providing graphics for all aspect ratios
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Building out a comprehensive media suite for all 4 products
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Banner ads, static paid social, carousels, Roku gifs, audio companion banners for Spotify, native ads​
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